How to drive traffic to your shopify store?

How to drive traffic to your Shopify store?

 

The traffic is most important for Shopify’s store. According to the report, 43% of e-commerce website traffic comes from Google organic search, and the remaining 57% comes from Google CPC and direct traffic. Undoubtedly, the integration of search traffic, PPC, direct traffic, and other traffic channels is of great significance to the business of the Shopify store. If you want to increase the traffic of your Shopify store from a specific source, you can consider the 7 useful applications as below.

 

1.Instant Traffic

1) Instant Traffic is one of the Shopify apps by Eggflow. The app generates traffic for your Shopify store by using Google ads and other store ads. A unique feature of Instant Traffic is that it allows sellers to locate traffic based on their device and physical location. Other features include:

• Display your products in other sellers’ stores to increase exposure and visits;
• Enjoy free traffic and advertising, you don’t need to pay extra to generate traffic;
• It can be easily set in less than five minutes.

 

2) Instant Traffic provides two traffic sources for Shopify stores:

• Display product recommendation advertisements in other stores

Instant Traffic allows sellers to display your ads in the form of recommendations in other Shopify stores with product names, short descriptions, prices, and pictures. The advertisement is displayed in the lower right corner of the screen in the form of a quick notification, lasts 30 seconds, and can be closed at any time. In return, you need to show ads from other stores in your ads.

• Google Ads

You can combine Instant Traffic’s remarketing advertising and conversion optimization features with Google Ads and Facebook Ads. You can automatically create ads without the help of creatives.

 

3) There are three pricing plans for Instant Traffic:

• Basic plan-free forever
• Premium plan $9 per month
• Extra plan $19 per month

 

4) Instant Traffic shortcomings

• Some users complain that these ads are not relevant to their audiences

2.Sixads

1) The Sixads app provides free traffic exchange for Shopify sellers, and sellers can display their product advertisements on partner websites to attract traffic that converts into buyers. If you want to get free traffic from Sixads, you must accept other partners to display ads on your website. But its paid version can choose to send Sixads traffic to your store without displaying ads from other stores.

According to data from Sixads, the average cost per click of their users in the Facebook US market is $0.3. At present, this application has won the trust of more than 60,000 e-commerce stores worldwide. In addition, Sixads promises to its users that it will help them gain a high target audience through Facebook advertising.

 

2) Sixads traffic source:

• Traffic obtained by displaying product advertisements in partner stores;
• Paid traffic from Sixads stores and partner networks;
• Facebook advertising traffic.

 

3) This app also has many functions. You can set up audiences from specific geographic locations, specific product categories, change the appearance of ads, and more.

 

4) Sixads has four pricing plans:

• Permanent free version
• Basic version $9.99 per month
• Professional Edition-$19.99 per month
• Premium version $33.99 per month

 

5) Sixads shortcomings

• Sixads customer service response speed is slow
• Sometimes the same number of advertisements will not appear on the partner’s website

3.Ads By Verinode

1) Verinode Ads focuses on helping sellers get traffic from the intended audience. They do this by placing your ads on similarly themed websites. And the seller can do as below:

• Customize the appearance and design of the advertisement
• Decide advertising audience
• Choose your preferred page to display ads
• Get advertising report

2) Verinode ads can help Shopify stores increase traffic, increase sales, save advertising costs and gain exposure to your products. This is the core of this tool.

3) Traffic source:

Verinode ads provide a source of traffic for Shopify stores. This traffic app makes use of its free advertising exchange unique. The service operates mainly as an exchange. Seller’s products/services will be displayed in other online stores. In exchange, the seller must display the products/services of other stores. The system works as follows:

a) Whenever a buyer clicks on an advertisement, the seller will get redemption points;

b) Then the seller uses the redemption points to purchase clicks from other seller stores.

4.Outfy

1) Outfy helps sellers increase traffic and sales in their Shopify stores through smart social media management. This tool can be promoted on more than 12 social networks.

• Facebook Business Page
• WeHeartit
• Instagram
• Wanelo
• Pinterest
• The Hunt
• Twitter
• Kit
• Fancy

 

2) The App automatically creates daily update posts for your business, which you can view and modify at any time. More importantly, you can customize the posts to match the design of your brand, no need to outsource the work to professional drafters.

You can also use Outfy in multiple seller accounts, but a login credential is required. You can switch accounts back and forth. In addition, you can use titles and tags on your social posts to make the posts more user-friendly and targeted. For greater impact, you can also associate product information with Pinterest and Wanelo accounts.

 

3) Traffic source:

Outfy provides a source of traffic for Shopify stores, namely social media. This application can make full use of this traffic channel.

4) Price:

You can install Outfy for free. But there are two price plans: bulk plan and small plan. Click here for specific pricing methods. https://www.outfy.com/pricing?ref=shopifyapp

• Outfy restrictions
• Outfy may have pictures, posts, and other technical problems;
• Customer service and support may not meet user expectations;
• Some users have reported billing questions.

 

5.Plug In SEO

1) Plug In SEO helps sellers create organic traffic for their stores. If you want to improve your store’s ranking on search engines, then this tool will be very convenient. There are currently more than 30,000 Shopify stores and hundreds of Shopify Plus stores using this application for SEO and traffic generation. Its functions include:

• SEO repair: Plug In SEO tool can help you find errors in the SEO of your website so that you can fix them, including broken links
• Schema marking and structured data
• Integration with Google Search Console
• Bing Integration
• SEO meta title and meta description template
• Multilingual SEO for non-English audiences
• Keyword Optimization Tool
• Tracking ranking
• Continuously updated with the changes of search engines

 

2) You can batch edit products with this application. You can also edit the meta titles and meta descriptions of product pages on dozens, hundreds, or even thousands of pages at once.

 

3) Traffic source

Plug In SEO helps you increase the traffic of your Shopify store by improving the website’s SEO issues and increasing the natural search traffic.

6.SEO Manager

1) SEO Manager helps sellers get more sales by ranking on search engines and attracting more buyers. The application can provide real-time SEO reports, which sellers can execute almost immediately. This app focuses on SEO. It contains 20 functions, some of which are unique to the application. Among other functions, you can do as below:

• Find and fix different 404 errors: record, manage, import and export
• Google Knowledge Graph Support
• Title and description editor
• Structured data
• Advanced meta settings

 

2) You will get from this application:

• SEO tools: SEO problem scanning, meta content tools, keyword suggestions, Google Search Console integration, search analysis, etc.;
• JSON-LD structured data: Provide store-related information in a way that Google can understand. This helps sellers to rank and expose better;
• Broken link management: SEO Manager will identify broken links and automatically execute the repair process.

 

3) Traffic source

SEO Manager will take you to gradually improve the SEO of the Shopify website and attract more traffic to your store.

 

4) price

The price of the app is $20 per month and a 7-day free trial period is provided.

7.Tobi

1) Tobi aims to help users deliver targeted messages to their audiences through channels already used by customers or visitors. This Shopify app focuses on bringing you the traffic of potential customers.

This app provides many automation features, including:

• Order recovery
• Buyer Rewards
• Offers
• Delivery updates
• Abandoned shopping cart
• Comment

 

2)Tobi also provides some subscription features. Therefore, you can provide discounts and incentives to attract visitors to subscribe to your list or buy in a limited time. Many users like this Shopify app, which has an average rating of 4.8 stars out of 714 reviews. Tobi focuses on three functions.

• Recovery of abandoned shopping carts: During peak sales seasons such as Christmas and winter, recover lost sales from abandoned shopping carts through fully automated SMS and Messenger messages.
• SMS and Facebook Messenger remarketing: Cross-sell or up-sell to customers through timely SMS and Messenger repositioning.
•  Customize Facebook Messenger menu: Create a custom Facebook Messenger menu and activate automatic messaging to provide marketing, sales, and customer support.

 

3) Tobi provides two sources of traffic for the Shopify store.

• Abandoned shopping cart restoration and remarketing:
• SMS marketing

 

4) price

Tobi offers a 7-day free trial. After the trial period, for every $1,000 you earn from using the software, you will pay $29 a month.

Through the above 7 Shopify applications, you can set up at least 7 traffic channels, including SEO search engines, social media, Facebook payment traffic, Google payment traffic, Shopify stores, other e-commerce advertising networks, and buyer word-of-mouth promotions. Some of these applications are free, while others are very cheap. You can use their free trial period to try them out, or you can browse user reviews to gauge whether the user is suitable for you.

Sourcing Product Easy company established in 2008, based in Shenzhen city. As a professional China sourcing agent, we buy good products for customers. Over the past 10 years, we have visited more than 1000 factories throughout China. We have huge factories resources and logistic networks. We are good at consumer electronics, shapewear, hardware, etc. . We can provide customized products or print on demand also. We own a fulfillment center in China, provide a one-stop Shopify dropshipping solution.