How to monitor the advertising behavior and dynamics of peers?
Shopify dropshipping is very popular recently, but many novices have just started to try Shopify, but how should they start? How do choose products? Which products should choose? The most frequently asked questions are only how to find the best-selling products on the market. How do other people choose products? Shopify and Amazon are different. You can refer to some hot-selling lists for Amazon. Single, including a variety of selection software around the platform, independent stations are a little different, and the marketing methods of each independent station are also different. Facebook ads are probably the most familiar to everyone and the beginning of many novices knowing Shopify.
There are many spy tools for Facebook that emerge in an endless stream. The more powerful the spy tool, the more expensive it is. The spy tool essentially grabs the advertising content on advertising platforms such as FaceBook, Google, etc, and then classifies them according to different fields. This kind of tool is too powerful and violates the interests of advertisers. (Think about the creativity that large advertisers spend money to copy easily, and the cost of advertising production is greatly reduced), and Facebook has banned several companies.
However, if there are interests and needs, people will naturally develop and do it. Especially in the past two years, Shopify has become more and more advertising player. Although the threshold is not high, it is obviously not easy to get started. This kind of tool is fatal for new players. The attractiveness, fewer detours.
Many domestic companies have developed several Spy tools with different prices and features. At the same time, Facebook also realized that: first, in order to focus on user experience, to avoid ads such as illegal ads, imitation brands, etc.; second, blocking is worse than sparse, the official “spy” tool-information and advertising TAB turned out. Next, I will give you a brief introduction to several tools.
Today, we sort out some of the more common Spy tools on the market, some of which are also commonly used by ourselves. But there is still a difference between these spy tools. Some can only monitor Facebook ads, and some can monitor more detailed data besides ads. The more data, the more expensive the price.
Bigspy
This can be said to be a well-known Spy tool, but this is not the spy tool I have been exposed to at the beginning. One of the major features of this tool is the diversity of platforms, not only Facebook but also Ins/Youtube. /Pinterest…mainstream platform.
There are 4 versions of this plugin, the free version has limitations.
Adspy
This monitoring tool is Adspy and Bigspy above, easy to confused. What is AdSpy? In fact, it is an advertising monitoring tool, but the price of this is higher. New users can sign up for a trial for free. The first month is 74.5 dollars, and the following is 149 dollars per month. The advertising data is more.
Droppoint
This is a tool for Facebook ads crawling. Only this, there are no other functions and no advertising data. In fact, it is a list of Facebook that is currently being launched. Frankly speaking, there is not much function, but the price It’s really cheap. It costs 5 dollars a month. Whatever you say, you pay for what you pay for. The same applies to tools~
Likes, comments, and shares in Facebook ads are also very good indications of the advertising situation and how customers react to this product. Through these data, you can also have a general understanding of this product.
Pexgle
Compared with Droppoint, Pexgle has more convenient functions. The selection of winning products, the selection of trending products every month, the selection of popular Facebook products, the monitoring of aliexpress products, and more importantly, pexgle can also monitor Shopify stores. , Facebook advertising monitoring, the function is still very many.
However, the use of Pexgle needs to be used in conjunction with the Google browser plug-in. Through Pexgle’s Google plug-in, you can also have some understanding of the overall situation of the store.
e-sniper
The content of this Spy tool is more detailed. In addition to the independent Shopify station, there is also an Amazon store, and the data is updated in a timely manner.
The four most distinctive sections of e-sniper are the analysis of potential products on AliExpress, the monitoring of Shopify store products, the collection of popular products, and Instagram celebrity marketing. The first three days is $1 per day, and the next is 29.99/month
- AliSniper: Analysis of potential products on AliExpress
- ShopSniper Shopify: shop monitoring
- ViralSniper: A collection of explosive products
- InstaSniper: Instagram celebrities.
EcomHunt
EcomHunt is still well-known in the industry. Click to register EcomHunt and you can start using it. However, the free version of EcomHunt has some delays in data, and the number of products that can be viewed every day is limited, but EcomHunt can see very rich content. Yes, for-profit calculation, product analysis on Facebook ads, links to Aliexpress product sources, including analysis of Facebook data. The boss of this software is also a big dropshipping boss. Later, I developed this plug-in. I remember that Oberlo also made videos with this boss before. If you are interested, you can go to the official website of Oberlo to find.
Aliexpress Dropshipping Center
Now, this is actually not a Spy plug-in, but free software, which is specially prepared by Aliexpress in the backend of AliExpress for Dropshipping users. In fact, I have introduced a lot of this Dropshipping Center to you in the video. If you are a new user who has not registered on AliExpress at all, and you can log in directly with your Google account. If you are a novice and just start contacting independent sites, in addition to using spy software, you can also refer to the data in the Dropshipping Center. Purpose of the best-selling items, what are the recent hot-selling items.
Sourcing Product Easy company established in 2008, based in Shenzhen city. As a professional China sourcing agent, we buy good products for customers. Over the past 10 years, we have visited more than 1000 factories throughout China. We have huge factories resources and logistic networks. We are good at consumer electronics, shapewear, hardware, etc. . We can provide customized products or print on demand also. We own a fulfillment center in China, provide a one-stop Shopify dropshipping solution.